All About Awamori - Okinawa's Heritage Drink | Christopher Pellegrini
Christopher Pellegrini is a qualified and experienced expert in the Okinawan alcohol AWAMORI which he introduces in this video. I was particularly interested in the style of marketing that the Awamori businesses do to attract loyal customers.
Watch the video of this talk on YouTube
Chris is a dual-certified shochu and awamori savant and author of “The Shochu Handbook” 焼酎唎酒師; 著書 “ザ・焼酎ハンドブック”; WSET Saké Lvl 3; #shochupro #awamoripro
Read Chris' articles on Shochu Pro:
Find out more about Awamori:
https://www.sakeonair.com/2020/03/31/...
In the talk, Chris will tell stories about these 3 brands:
Zanpa White
https://www.zanpa.co.jp/goods/
Ryukyu Ocho
https://taragawa.shop-pro.jp/?pid=150...
Yokka Koji