Episode 548

full
Published on:

24th Oct 2025

Talking with Toru Muramatsu CEO of Chiiori Alliance - recreating Japanese guesthouses

CEO Toru Muramatsu talks of the great work of Chiiori Alliance and is an inspiring designer and manager who has done great work alongside Alex Kerr to develop beautiful, high-value stays for both international and Japanese guests by renovating old traditional Japanese homes into guest houses.

Chiiori Alliance

https://www.chiiori-alliance.jp/

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About the Podcast

Seek Sustainable Japan
Good people doing Great things
Seek Sustainable Japan is a positive view of sustainable Japan through discussions with "Good People Doing Great Things" as a way to share ideas worth preserving and building on. Everything from community building to Japanese culture, art, crafts, trades, reuse & renovation, farming, entrepreneurship, sustainable business & products, events, organizations, travel & traditions. All of the guests on the show are creating a more sustainable Japan [i.e. better people-planet-profits balance] through their work, projects and way of life.
JJWalsh is founder of the Inbound-Ambassador co. as well as founder & host of the talkshow-podcast Seek Sustainable Japan. JJ is originally from Hawaii, but now a 30 year+ Japan resident. JJ is a sustainability-focused guide, educator and consultant based in Hiroshima Japan.

#inboundambassador #seeksustainablejapan
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About your host

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jj walsh

Hi I'm Joy (JJ) originally from Hawaii & long-time Hiroshima-jin (jin=person). My work and content is focused on sustainability & how we can make better choices to balance the needs of people, planet and profits in our lives, work and travel. Join me as I talk with wonderful people and visit interesting places in Japan.
Reach out: inboundambassador@gmail.com
InboundAmbassador.com | SeekSustainableJapan.com | All Links: https://linktr.ee/jjwalsh