Samurai Culture + Branding at Sengan-En Kagoshima | Alex Bradshaw

Here we talk about how how a traditional tourism facility has had a facelift to preserve the cultural heritage of this traditional facility, while adding high-quality modern features and management.

Sengan-en has been very successful at promoting traditional Japanese culture and heritage to the domestic as well as worldwide markets - winning "best attraction" in an international contest in 2019. As international management, Alex does an excellent job in balancing the traditional esthetic and the traditional appeal with modern comfort and expectations.

Watch our talk on YouTube here: https://youtu.be/7MCu0ucPleQ

Official Website: https://www.senganen.jp/en/